ROCHELLE SONBERG
(OWNER)
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I have always struggled with my weight. I put myself on my first “diet” when I was 15. I went through a depressing time in my life when I really stopped talking care of myself. I was working a sedentary job that I hated, pushing paperwork and sitting at a desk for 8 hours a day. I got up to 220 lbs. I found myself in my doctors office being told that I was well on my way to becoming a diabetic if I didn’t change my eating habits and lose some weight. That was my wake up call. So, I started walking. Everywhere. I stopped eating take out and pizza and started cooking for myself. I lost over 100 lbs, but that triggered something inside me and made me think it wasn’t enough. So, I swung the opposite way... I went from binge eating daily to eating nothing but an apple and some cereal every day. I was diagnosed with every eating disorder... anorexia, bulimia, binge eating, excessive exercise. I was diagnosed with Eating Disorder Not Otherwise Specified (EDNOS) meaning I had them all. I was in a toxic and abusive marriage and I gave up on life and on myself. I weighed 99 lbs. I went to inpatient treatment and IOP for years to learn how to eat again and cope with my Eating Disorder thoughts. I got pregnant and left that abusive relationship. I found me again. I started working again as a personal trainer and continued therapy to overcome my eating disorders. Once I felt I had my Eating Disorder under control, I decided to compete and I won my figure pro card. I worked with a coach (because even coaches need coaches) and I worked really hard to fix my body and restore my metabolism after the years of damage I had done to it. It took me years of lifting and doing macros to put on the muscle I have now. Now, I am maintaining at a healthy weight and getting back to doing the things I love for fun, like hiking and hitting the weights. Not as a way to punish my body for eating but because I want to. Because I love to. I have learned to manage my Eating Disorder. It will always be there, but it doesn’t control me anymore. It doesn’t run my life. I am happy. I am healthy. I am strong. And I know that YOU can be too.
RACHEL FINKELSTEIN
I have been very passionate about all things fitness related since 2014. It all started 7 years ago when I weighed just over 180 pounds and not only was I physically unhealthy but I was mentally unhappy. I had tried meal plans, herbalife, keto… you name it, and all of them created an even unhealthier relationship with my body and with food. That’s when I discovered macros! I have been tracking macros for about 4 years consistently and coaching others on how to do the same. I have sustained a healthy weight and body fat percentage and the relationship I have with food is much healthier. I no longer see it as a way to cope with stress in my life but rather, as fuel for my body. I truly believe macros are the most sustainable and last program you will ever need. I have an extreme passion for helping people look and feel their best, because that is what this is all about!
NICOLE MITTEN
My interest in fitness began during high school sports. I loved being physically active and feeling strong. That is also when I first began to develop body image issues. I remember seeing my swimmer’s six pack abs and feeling accomplished and strong, only to be criticized by loved ones: “Girls shouldn’t look like that”! I was shamed for being strong and lean. Off to college I went, and promptly gained the freshman 15. The cycle of yo-yo dieting soon ensued. I had a form of exercise bulimia. I would shame myself when I made a poor food choice, and then punish myself with extreme workouts. Needless to say I lost the weight…only to regain it again. I went on to gain/lose weight for years, all the while feeling ashamed of myself and feeling less than. Fast forward through nursing school and grad school. I was working full time and going to school full time, all while raising my two little girls. I was under a lot of pressure and I would eat to cope. I found myself in a really unhappy place, putting everyone and everything before myself. I decided to make a change. That I was worth it! I wanted to be healthy, happy, and energetic. I wanted to have a healthy relationship with food. I had the medical knowledge and the nutrition knowledge. I even studied the obesity research and the psychology of weight loss, however I just couldn’t seem to make it work for me. That’s when I decided to get help and was introduced to macros. Absolutely life-changing! I learned how to make healthy food choices while still fitting in little indulgences. I learned how different proportions of macros made me feel. Yes, I lost the weight. But more importantly I learned how to fuel my body and have a healthy relationship with food. I feel strong, energetic, and at peace with food and with my body.
I am passionate about how nutrition can transform the body and the mind, and driven to help you become the best version of yourself!
I am passionate about how nutrition can transform the body and the mind, and driven to help you become the best version of yourself!
ANNE GRANIELLO
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Growing up, I was an athlete. I’ve always loved moving my body and being active. I also really loved food, but that wasn’t a problem until I moved away to college and spent my time in class or doing all the things college kids do for fun when they move across the country.
I spent the majority of my adult life caring for the needs of others. I was an ICU nurse at a busy Phoenix hospital. I got married, started a family, and stopped working. My pregnancies were full of ups and downs and I tried to manage my stress and anxiety by eating. I tried every diet imaginable. Each one failed miserably, leading to more weight gain and an even lower self-esteem. After my last pregnancy, my untreated anxiety and depression came crashing down like a ton of bricks. I had completely forgotten how to take care of myself.
I am an adult who struggles with anxiety and ADHD. I am a Mom who probably should have been treated for postpartum depression. I developed an unhealthy relationship with food as a result of not seeking proper care for the VERY normal things I was experiencing.
I decided that I had to make myself a priority. I had to put in the work. I talked to my NP about my physical and mental health, and I hired Rochelle. I made the commitment. I put my nose down and did something for myself. I finally invested the time to understand how nutrition impacts my body. I refocused my priorities.
I lost 70 pounds and have maintained that weight loss for nearly 3 years. I have continued to use the program that I learned from Rochelle to this day. I love helping people understand that this is a lifelong, maintainable lifestyle. I wish that everyone could experience the sense of pride that comes when you stop fighting your body and discover what it needs to function at it’s best. I now know how to properly fuel my body so that I can run around and play with my kids because THAT is something I always want them to remember. THAT is what this is ALL about… being the best version of yourself that you can be.
I spent the majority of my adult life caring for the needs of others. I was an ICU nurse at a busy Phoenix hospital. I got married, started a family, and stopped working. My pregnancies were full of ups and downs and I tried to manage my stress and anxiety by eating. I tried every diet imaginable. Each one failed miserably, leading to more weight gain and an even lower self-esteem. After my last pregnancy, my untreated anxiety and depression came crashing down like a ton of bricks. I had completely forgotten how to take care of myself.
I am an adult who struggles with anxiety and ADHD. I am a Mom who probably should have been treated for postpartum depression. I developed an unhealthy relationship with food as a result of not seeking proper care for the VERY normal things I was experiencing.
I decided that I had to make myself a priority. I had to put in the work. I talked to my NP about my physical and mental health, and I hired Rochelle. I made the commitment. I put my nose down and did something for myself. I finally invested the time to understand how nutrition impacts my body. I refocused my priorities.
I lost 70 pounds and have maintained that weight loss for nearly 3 years. I have continued to use the program that I learned from Rochelle to this day. I love helping people understand that this is a lifelong, maintainable lifestyle. I wish that everyone could experience the sense of pride that comes when you stop fighting your body and discover what it needs to function at it’s best. I now know how to properly fuel my body so that I can run around and play with my kids because THAT is something I always want them to remember. THAT is what this is ALL about… being the best version of yourself that you can be.